How can you get something so badly wrong? Meghan Markle and the battle of the jams. Of all the products you could choose to launch, why pick jam?
Why indeed. Meghan Markle has launched this as her first offering on her new website American Riviera Orchard, or ARO as I like to call it - another ridiculous offering.
Why jam? I hear you cry. Possibly to rival King Charles and his jam.
No, she wouldn't do that... of course she would.
Nana Akua shares her thoughts on Meghan Markle's jam launch
GB News
She sent her new jam to 50 friends and influencers - I don't think she's got 50 friends - along with a bag of lemons. Oh the irony.
Apparently, the fruit used in her jam is homegrown at her Montecito abode, unlike the King's organic strawberry preserve, which is brought in from elsewhere.
Oh, that's great, Meghan. Remind me to purchase a jar of your ever so sweet, sickly product. I hate jam.
This was after I licked one of my dolls that had a bit of jam on it in the shed, the doll had been in the shed for over a year. I was violently sick.
Seriously, when will this woman give up on what looks like a vendetta against the royals? What did they honestly do to her and Harry to deserve such constant vitriol? Time out Meghan.
In my view, she misjudged the British public who absolutely loved her at the start. She misjudged how she was perceived by going on Oprah whilst Prince Philip was dying, which I presume they would have known.
She misjudged the power and love the world have for the monarchy, and now she's totally misjudged this. Launching a website in the midst of an illness cancer crisis in the Royal Family, and whilst using the royal brand for financial gain.
None of this she and Harry actually had to do. If they'd been a little bit smarter, more patient and bided their time, they could have done all this with the family's backing and with the world in tow.
And of course, all this has done is boost the sales of the King's jam. Sales have skyrocketed since the launch of her jam, and his was sold out within six days.
And whilst the proceeds for the sales of Charles's jam go to charity, Meghan's go in her pocket.
This is a mess, Meghan. A sticky, icky mess just like your jam. What a way to live. Whoever's advising you, Meghan. Fire them.