Palace is 'watching Harry and Meghan closely' Sussexes blasted for royal rebrand: 'It's illegal!'

Palace is 'watching Harry and Meghan closely' Sussexes blasted for royal rebrand: 'It's illegal!'

WATCH NOW: Michael Cole reacts to Prince Harry and Meghan's website rebrand

GB News
Georgia Pearce

By Georgia Pearce


Published: 14/02/2024

- 12:14

The Duke and Duchess of Sussex have switched their Archewell website for a new Sussex branded one

Prince Harry and Meghan Markle have come under fire once again after rebranding their official website this week.

The Duke and Duchess of Sussex have completely switched their former Archewell website for a new Sussex themed brand, featuring their royal crest.


Ahead of their trip to Canada, the Sussex couple launched the new-look site with their royal titles, along with a biography each for Prince Harry and Meghan Markle, outlining their many achievements.

Failing to mention the Royal Family, Prince Harry's page promotes his work with the Invictus Games, his work in the military and his controversial tell-all memoir, Spare.

The website reads: "The Duke is the New York Times Bestselling author of Spare, a memoir of his life told with compassion, vulnerability, and unflinching honesty."

Prince Harry, Meghan Markle and Michael Cole

Michael Cole claimed the use of their regal titles on their new website is 'illegal'

PA / GB News

Meghan Markle's page boasts her as a "champion of human rights and gender equity", and briefly mentions her acting career.

The Duchesses bio states: "The Duchess hopes to be a cultural catalyst for positive change, reflecting her core belief that representation matters, and that communities can be enhanced through learning, healing, and inspirational support."

Reacting to the website rebranding, former Royal Correspondent Michael Cole claimed they have made an "illegal" move to keep their regal titles on the Sussex website.

Cole stated that the decision "undermines the status of King Charles and the immediate Royal Family".

Cole told GB News host Patrick Christys: "It's illegal to use the royal title or even the name of a royal palace for commercial purposes, with punishments attached if that is transgressed.

"When they made a hurried exit with their newly born son Prince Archie to Canada and then to California, which may have been her intended destination all along, they were told that they would keep their titles HRH, but they were not permitted to use them in their work.

"They could be the Duke and Duchess of Sussex but they were explicitly warned not to use their royal status for commercial purposes."

Cole added that the biographies on the site are "obviously written by somebody who was intoxicated with the exuberance of their own verbosity", and are "very grand, eloquent and overwritten".

Michael Cole

Michael Cole said the royal couple have 'dumped' their former brand Archewell

GB News

Discussing the removal of the former Archewell brand, thought to be a tribute to their son Archie, Cole accused the couple of "dumping" the brand all together.

He claimed: "What makes it clear is they've dumped their original name, which was Archewell. I thought that was probably a tribute to their son Archie, but Arch also means facetious and it also means roguish.

"So what they were doing calling it Archewell in the first place, we do not know. But this will not have gone down well at Buckingham Palace.

"They'll be watching things very closely and if there is any transgression, they will certainly be taking sanctions."

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