Tesco's bringing fine dining to British homes with 12 new gourmet dishes launching today in the UK.
The supermarket's new Finest Chef's Collection features expertly crafted meals drawing inspiration from Italian, British, and Indian cuisines.
The tasty range promises "restaurant-quality" offerings, such as 'Nduja-stuffed Porchetta, Masala-spiced beef cheeks, slow-cooked lamb shanks with spices, and Tandoori chicken Supremes. It will be rolled out across 160 larger Tesco stores.
Finest Chef's Collection has previously only featured as part of Tesco's Christmas ranges, with this launch marking the first time the range has explored flavours and dining occasions outside of Christmas.
Each dish has been carefully created by Tesco's own chefs to deliver restaurant-standard meals without the hassle.
The dishes are priced between £17.50 and £20, working out at £10 or less per person for a chef-curated meal. Each one serves two people and comes with detailed cooking instructions.
Clubcard holders can grab 25 per cent off the entire range from now until October 12.
And there's even a QR code on each package that links to expert tips from Tesco's chefs on cooking, plating, and wine pairings.
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Each dish in the collection has been carefully created by Tesco's own chefs
|TESCO
The launch of Tesco's latest Finest Chef's Collection comes at a brilliant time, as Britons are loving the convenience of ready-made quality meals.
Research by Censuswide found that almost 60 per cent of restaurant-goers are visiting them less frequently this year than last.
Providing their reasons for dining in, beyond saving money, Britons revealed they enjoy the comfort of eating at home.
Dining habits are clearly shifting, with many choosing to enjoy quality meals in their own space rather than heading out.
This is the first time Tesco has brought out a Finest Chef's Collection outside its Christmas range
|TESCO
This change explains why supermarkets are responding with premium options that rival restaurant experiences.
It's a clever move by Tesco to help customers create "delicious" dinners at home, and a win for those aiming to impress dinner guests without spending hours in the kitchen.
Director of product development and innovation at Tesco, Breige Donaghy, said: "We know life's busy, but that doesn’t mean you have to miss out on amazing food at home.
"That's why our chefs have created the Chef's Collection – a range of dishes inspired by restaurant menus and packed with clever techniques that make it super easy to cook something special.
"With top-quality ingredients and most of the prep already done, these dishes make it easy to create special food moments and transform a meal at home into something truly memorable."
Executive Chef at Tesco, Jamie Robinson, added: "We've worked hard to bring authentic flavours from across the globe to customers' kitchens without the stress of cooking from scratch."
"From the instantly recognisable smoke flavour we’ve designed, to recreating the complex flavours of a traditional tandoor oven, to putting a new twist on classic dishes, our Chef’s Collection will help elevate your at-home dining experience.
"Most dishes have been gently slow-cooked, and come with our top cooking, pairing and plating tips to help you deliver great results every time."