Major car brands debut new models launching soon including Mercedes, Kia, Hyundai and more - full list

Felix Reeves

By Felix Reeves


Published: 16/01/2026

- 12:37

The new Mercedes-Benz CLA was crowned 'Car of the Year 2026'

The biggest automakers converged on Belgium this week for the iconic Brussels Motor Show to show off their latest upgrades, new concepts and revolutionary technology.

The 102nd edition of the Brussels Motor Show saw several high-profile vehicle debuts, with crowds being shown a glimpse of some of the best models hitting the roads in the coming weeks, months and years.


GB News has rounded up the most notable launches at the Brussels Motor Show that you could see on the market soon.

Mercedes-Benz CLA

Mercedes-Benz CLA

Mercedes-Benz CLA

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MERCEDES-BENZ

The new CLA was crowned "Car of the Year 2026", with Ola Källenius, Chairman of the Board of Management of Mercedes‑Benz Group AG, describing the award as a "proud moment".

Kia GT lineup

\u200bKia EV3 GT

Kia EV3 GT

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KIA

Kia unveiled the EV3 GT, EV4 GT, and EV5 GT at the Brussels Motor Show, bringing its impressive GT lineup to several new segments.

Hyundai Staria

Hyundai Staria

Hyundai Staria

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HYUNDAI

Hyundai had previously teased that it would be showing its "biggest EV yet" at the Brussels Motor Show, with the Staria going on sale in Europe in the first half of 2026.

Citroen ELO

Citroen ELO

Citroen ELO

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CITROEN

The ELO electric concept car is focused on providing "roominess", accessibility and sustainable mobility.

Mazda CX-6e

Mazda CX-6e

Mazda CX-6e

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MAZDA

The mid-size CX-6e promises around 300 miles of pure electric battery range, rapid charging capabilities and a UK release date of late 2026.

Alfa Romeo Giulia Quadrifoglio Luna Rossa

Alfa Romeo Giulia Quadrifoglio Luna Rossa

Alfa Romeo Giulia Quadrifoglio Luna Rossa

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STELLANTIS

Santo Ficili, Alfa Romeo CEO, said: "It celebrates the partnership with the Luna Rossa team, founded on performance, innovation, competitive mentality, and its deep roots in the Italian identity."

Alpine A390

\u200bAlpine A390

Alpine A390

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ALPINE

The French manufacturer was displaying its full electric range for the first time, with particular focus on the A390, which will be hitting the market soon.

DS Automobiles Taylor made N°4 Concept

DS Automobiles Taylor made N\u00b04 Concept

DS Automobiles Taylor made N°4 Concept

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STELLANTIS

The new N°4 Concept has been designed in collaboration with new DS PENSKE Formula E Team driver Taylor Barnard.

Leapmotor B03X 

Leapmotor B03X

Leapmotor B03X

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STELLANTIS

Leapmotor premiered the European debut of the B03X in the Belgian capital, with the SUV being the first vehicle developed on an all-new global platform.

Nio Firefly

Nio Firefly

Nio Firefly

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NIO

The Nio Firefly is aimed at drivers who are considering investing in superminis, such as the Renault 5.