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Upgrade to a better night's sleep right in time for the new year. Award-winning mattress brands Emma, Simba, and DreamCloud have all marked down the prices of their mattresses as part of their winter sales.
You can save up to 30% off a brand new mattress from either Emma or Simba.
Despite offering the same discount, these sales aren't the same. That's because when you order from Simba, you'll have the chance to win the cost of your entire order for free. From today until 11:59pm on December 30, 2025, you'll automatically be entered into a prize draw to get a full refund.
- Shop the winter mattress sale from Emma
- Shop the winter mattress sale from Simba
- Shop the winter mattress sale from DreamCloud
However, sleeper brand DreamCloud comes out on top with the best end-of-year deals.
You can get up to 35% off a new mattress, and you can get up to 50% off bedding and accessories when you purchase them with your new mattress.
Replacing a new mattress could be a great New Year's resolution as it can help tackle poor sleep, aches, and allergens, offering a fresh start for better health, support, and comfort.
Never shopped from DreamCloud before?
Save £290 the Hybrid mattress from DreamCloud
The DreamCloud Hybrid Mattress blends plush comfort with maximum support for a restful night’s sleep. Its breathable quilted top and contouring memory foam cradle your body, while individually wrapped pocket springs add responsive support and reduce motion transfer. With balanced medium-firm feel, good edge support and strong airflow, it's set to suit a wide range of sleep positions and deliver that classic hybrid comfort.
Hybrid double mattress
$815
$525
Save £370 on the Luxury Hybrid mattress from DreamCloud
The DreamCloud Luxe Hybrid Mattress takes hybrid comfort up a notch with a multi-layer design featuring a plush CloudQuilt euro top, cooling fibers and tri-zone coil support. Individually wrapped springs promote airflow and targeted support for your back and hips, while cushioning memory foam eases pressure points. It’s ideal if you want a more luxurious, temperature-balanced feel with responsive support and a premium sleep experience.
Luxury Hybrid double mattress
$1069
$699
The brand was founded in Palo Alto, California in 2016 and specialises in hybrid mattresses, bedding, and home goods. DreamCloud is very confident about its products, too.
When you shop from them, you'll get a 365-night home trial to see if their mattresses are the right ones for you. For comparison, brands like Emma and Simba only offer a 200-night trial.
On top of that, DreamCloud offers a forever warranty, meaning if there's something that's not quite right years down the line, you can have your mattress replaced for free.
DreamCloud uses hybrid foam and coils for balanced support and comfort. The mattresses also come with a breathable top for a cooler night's sleep, as well as memory foam contouring for pressure relief.
Each mattress also comes with reinforced edge support to reduce sagging over time, extending the overall life of your mattress.
Save £162 on the most affordable mattress from Simba
The hybrid essential is the most affordable out of the line-up, and you can pay in interest-free monthly payment plans for up to 12 months. It's designed to give you quality support without breaking the bank
Hybrid Essential double mattress
$649
$486
Save £300 on the award-winning mattress from Simba
The Hybrid Pro model is not only a best seller out of the line-up, but it's also award-winning. Designed to give you support and with maximum cooling technology, it's set to give you an uninterrupted, restful night.
Hybrid Pro double mattress
$1199
$899
Simba Sleep is a British success story, with its award-winning hybrid mattresses designed and manufactured in the UK from a factory in Derbyshire. Meanwhile, the supportive pocket-springs are made in Leeds from British steel. "We love that Simba is able to source locally and support one of the great trades remaining in the UK — we are lovingly handmade and homemade," the company says.
Founded in 2015, Simba started with a single mattress design that combined memory foam, responsive springs, and temperature-regulating layers to create balanced comfort and support. Since then, the brand has expanded its range to include hybrid and premium mattresses, pillows, duvets, and bed frames.
The most budget-friendly option in the mattress range is Simba's Hybrid Essential, which packs Simba Sleep tech into a trimmed-down design. It offers cooling, medium-firm support, and solid motion isolation — meaning it can absorb and minimise the transfer of movement from one part of the bed to another.
Designed with nine zoned support areas and structured foam, its purpose is to deliver a "hugged" feel with targeted alignment and cooling performance.
Depending on the model you pick at checkout, Simba Sleep includes up to 11 layers of memory foam, pocket-springs, wool, and other materials to offer the maximum amount of comfort, breathability, and temperature control | SIMBA SLEEP PRESS OFFICE However, with only four layers of foam and micro springs, it's a more modest 20cm deep. Simba Sleep has patented its own Simbatex foam technology that's designed to promote airflow throughout the design — keeping you cool while you sleep in the hot summer months. It's rated as "medium" support, so it should be good for most sleepers. It could be a better choice for back and side sleepers seeking quality support at an accessible price.
If you're looking for a slight step up, the Simbas's Hybrid Pro is an award-winner that adds a few more layers to the design. It comes equipped with maximum cooling technology to keep you from overheating. It also boasts over double the amount of springs and an extra wool layer to provide even more support.
Save £300 on the Hybrid mattress from Emma
Emma's hybrid airgrid mattress is designed with seven layers to provide the ultimate comfortable support. Created with memory foam, it adapts to your unique shape and distributes weight across multiple zones to promote relaxation. It's also built with Airgrid technology, so you won't feel heavy or like you're sinking into your mattress. The mattress comes with a cover that's easily removable and washable when cleaning.
Hybrid Airgrid double mattress
$999
$699.30
Save £200 on the Hybrid Thermosync mattress from Emma
The Emma Hybrid Thermosync mattress blends cooling comfort with targeted support for a better night’s sleep. Its ThermoSync cover helps regulate temperature, keeping you cool and comfortable all night, while hybrid foam and pocket springs provide pressure relief and spinal alignment. Ideal for all sleep positions, it's designed to deliver balanced support and reduced motion transfer.
Hybrid Thermosync double mattress
$799
$599
Emma is one of a slew of so-called bed-in-a-box brands, which roll and vacuum-pack all-foam or hybrid mattresses so they can be delivered without any hassle. Most of these companies will collect your old mattress and recycle it — saving you a trip to the tip.
They also sell some of the best mattress toppers in the UK, duvets, bedding, and more – including the Hybrid Airgrid mattress on sale for £699 — was £999 and the Hybrid Thermosync mattress for £599 — was £799.
Buying a mattress online might seem riskier than heading to your local showroom. To reassure customers, the team at Emma offers a 200-night trial period on all mattresses from its online store.
If you're unhappy with the mattress at any point during the first 200 nights, you can organise for free collection and a full refund. That should reassure anyone curious about trying an all-foam or hybrid design.
If you've never heard of Emma before, the innovative direct-to-consumer brand is behind the UK's best-selling mattress — known as the Emma Original — which has a shelf bulging with 25 industry awards.
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