If you're eagerly awaiting the next laptop from Apple, you could be in for a treat.
Apple Senior Vice President Of Worldwide Marketing Greg Joswiak posted a cryptic message on social media, hinting that new products are "coming soon" from the secretive technology company.
This announcement comes after Apple already unveiled their new iPhone 17, iPhone 17 Pro, iPhone Air, AirPods Pro 3, Watch Ultra 3, and more earlier in September.
Mmmmm… something powerful is coming. pic.twitter.com/hHDYwuisJC
— Greg Joswiak (@gregjoz) October 14, 2025
Mr Joswiak's social media post shows you a video of a MacBook Pro opening to form a V shape, accompanied by the caption "Mmmmm... something powerful is coming." If you count the five M's in his message and remember that V represents the Roman numeral five, this could hint towards the highly anticipated M5 chip.
This would be the successor to the M4 system-on-a-chip found inside the current crop of MacBook Pro models, offering faster performance and better efficiency to eke out more battery life. If the teaser is hinting at the arrival of the Apple M5 chipset, this new device could topple its closest rivals with faster performance and higher-quality graphics.
The video displays the text "Coming Soon" in blue tones, which could mean you're looking at more than just a processor upgrade. This blue theme throughout the teaser suggests Apple might finally be introducing a new blue colourway to the MacBook Pro alongside the existing Space Black and Silver options.
Apple launched its first laptop in Sky Blue earlier this year with the newest MacBook Air. This lightweight laptop is powered by the M4 system-on-a-chip and introduced the new colour option to the lineup.
The oh-so brief teaser video from Greg Joswiak uses shades of blue throughout, hinting at a possible new colourway for the laptop lineup
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A new MacBook Pro may not be the only new device that will be announced, either.
According to a Bloomberg report by Mark Gurman, Apple is expected to release three new Pro devices this week. Whispers have been suggesting that the other two devices could be an updated version of its existing Vision Pro headset and a new iPad Pro.
Rumours suggest that the Vision Pro may also carry the M5 chip for faster processing speeds. It could also have an improved strap for more comfortable wear. There could also be the option of a new space black finish alongside the original colour.
The original headset launched in the US earlier last year before expanding overseas.
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| APPLE PRESS OFFICEIf you're interested in a new iPad Pro, it's rumoured to fit last year's model, meaning you could have the M4 chip instead of the new M5 and an OLED screen for high image quality.
However, the main anticipated feature is the possibility for a dual front camera setup—one for portrait orientation and another for landscape, which could improve your video calling experience.
Historically, Apple has announced new Mac and iPad updates in October. Prior announcements during this time of year have included new MacBook Pros, iPads, iMac models, and even Apple TVs.
Looking further ahead, you could see additional products arriving in early 2026, including the possibility of a new iPhone 17 model and a refresh to the iPad and MacBook Airs.
Stay tuned as GBN Tech provides you with the latest updates and reactions as we learn more about these releases.
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