Amazon is offering a major Fire TV Stick upgrade for FREE, but only for a very limited time

Fire TV Stick 4K Max in front of a TV

Amazon paired the Fire TV Stick 4K Max with the Voice Remote Pro for just £69.99 — down from £104.98

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AMAZON | GB NEWS

Taylor Bushey

By Taylor Bushey


Published: 09/03/2026

- 11:06

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Refresh your home TV setup at a fraction of the price

Amazon is dishing out a major upgrade for Fire TV owners at no extra cost.

The US retailer has paired the Fire TV Stick 4K Max with the Amazon Voice Remote Pro for just £69.99 — down from £104.98. The Fire TV Stick 4K Max is Amazon’s top-tier streaming stick, designed to deliver crisp 4K picture quality and fast, responsive performance for all your favourite shows and films.


What makes this deal stand out is the inclusion of the Voice Remote Pro at no extra cost.

The Voice Remote Pro (£34.99) is a handy upgrade from the standard remote, with a slew of extra features. For example, the keypad is backlit, so you'll be able to see what button you need to press with the lights out for a movie night. There's also a built-in speaker that plays a chime — helping you find the Remote Pro down the side of the sofa.

As the name suggests, there's a microphone built into the remote, so you can use chatty AI Alexa to control playback, launch apps, find new shows with a particular actor or director, and more.

Fire TV Stick 4K Max costs £69.99 year-round, so while you're not saving any money on this streaming kit, you'll enjoy a must-have accessory for free. Plus, if you have an old or even broken Fire TV Stick lying around, you can box it up and send it back to the nearest Amazon warehouse for an additonal 20% off — bringing the full price of £104.98 down to only £49.34. That's a saving of £20 with the trade-in bonus and a free accessory worth £34.99.

Amazon has said the deal is only available for a limited time, so now could be the ideal time if you've had it sitting in your shopping basket.

Get the Alexa Voice Remote Pro for free when you buy the Amazon Fire TV Stick 4K Max

Get the Alexa Voice Remote Pro bundled into the purchase of your Fire TV Stick 4K Max for free. The Fire TV Stick 4K Max is set up to deliver fast performance, sharp 4K streaming, and easy access to popular apps and services. The Voice Remote Pro adds hands-free Alexa control, backlit buttons, and a handy remote finder feature — making it easier than ever to navigate your favourite shows and films.

Fire TV Stick Voice Remote Pro
$34.99 $0

The Fire TV Stick 4K Max is designed for most powerful streaming experience available in the Fire TV lineup. Built as a step up from the Fire TV Stick 4K Plus, it focuses on faster performance, improved connectivity, and a more versatile entertainment experience that goes beyond simple video streaming.

Wi-Fi 6E connecting multiple devices

The Fire TV Stick 4K Max connects to one of the fastest Wi-Fi standards made available to you — designed to give you faster speeds, lower latency, and more stable streaming

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AMAZON PRESS OFFICE

One of the most significant upgrades is support for the latest Wi-Fi 6E wireless standard. This next-generation connectivity allows the device to operate on the less congested 6GHz band, resulting in faster speeds, lower latency, and more stable streaming — particularly in homes where multiple devices are connected to your broadband. This means smoother 4K playback, quicker app launches, and fewer buffering interruptions.

Performance is another major highlight. The Fire TV Stick 4K Max features 40% more processing power than the standard Fire TV Stick 4K, thanks to a faster processor and improved GPU capabilities.

This additional horsepower is built-in to ensure that menus load more quickly, apps open faster, and multitasking between streaming services feels more fluid. The device also includes double the storage capacity, giving users more room to install streaming apps, games, and additional content without worrying about running out of space.

Like the standard Fire TV 4K, that processing grunt means it's able to stream the latest blockbuster console games from Xbox Game Pass — with nothing but a wireless controller paired over Bluetooth, to recreate an Xbox-like experience.

It's also the first model to support the new Fire TV Ambient Experience, which displays over 2,000 pieces of museum-quality art and photography when your telly is not in use.

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