Prince Harry and Meghan Markle are keen to rehabilitate their public image after suffering a drop in recent popularity polls, according to a source.
The Duke and Duchess of Sussex, who celebrated their seventh wedding anniversary last week, have faced negative publicity, particularly in Britain, with the latest YouGov poll showing Meghan's popularity in the UK has plummeted to its lowest point since tracking began in 2017.
Prince Harry is said to have grown "increasingly weary" of the unfavourable coverage and the couple's declining popularity.
A source told the Mail on Sunday: "The recent polling showing that [Harry] is one of the lowest-regarded royals means he has at last conceded there's nowhere to go but up."
Prince Harry and Meghan Markle are keen to rehabilitate their public image after suffering a drop in recent popularity polls, according to a source.
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"There's humility there. It's time to streamline his operation and find a new way of getting his message across. Service above oneself is the cornerstone of everything he does."
The Duke's relationship with his father, King Charles, has deteriorated further following a BBC interview earlier this month.
In the controversial broadcast, Prince Harry claimed the decision to remove his UK security was a "good old-fashioned establishment stitch-up".
The Duchess of Sussex's latest business and broadcasting projects have been described by critics as "unrelatable" and "out of touch".
The Duchess of Sussex's latest business and broadcasting projects have been described by critics as "unrelatable" and "out of touch".
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These setbacks appear to have prompted a significant rethink of their approach to public life and professional endeavours.
The couple, who stepped down as senior royals in 2020, are now implementing dramatic changes to their operational structure.
The Sussexes are creating their own 'royal' household structure as they continue to separate their professional lives.
This new arrangement dramatically revamps their staff structure to mirror the hierarchical system that has underpinned the monarchy for decades.
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The Sussexes are creating their own 'royal' household structure as they continue to separate their professional lives.
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A source explained: "A Royal Household-style structure will give them both a streamlined framework that has been missing since they left the Royal Family."
Under the new arrangement, the Duke and Duchess will each have their own chief of staff, marking a clear division in their professional operations.
At the helm of this new structure will be Meredith Kendall Maines, a seasoned communications strategist.
Her role has drawn comparisons with Sir Clive Alderton, the Private Secretary to King Charles and Queen Camilla.
Maines will lead a team of 11 staff operating across two continents. The team will be based in Montecito, California, and the United Kingdom.
