Tesco shoppers switching from fresh to frozen foods as cost of living crisis bites, reveals boss - 'People are EMBARRASSED'
![Tesco shoppers are changing their habits as the cost of living crisis seeps in, their CEO has said.](https://www.gbnews.com/media-library/tesco-shoppers-are-changing-their-habits-as-the-cost-of-living-crisis-seeps-in-their-ceo-has-said.jpg?id=32939387&width=980&quality=90)
Tesco shoppers are changing their habits as the cost of living crisis seeps in, their CEO has said.
Joe Giddens