Morrisons puts sanitary bins in all male toilets in a supermarket first

The initiative is designed to support men living with incontinence, including the many who have undergone life-saving prostate cancer treatment.

Every Morrisons location across the country now offers these facilities, aimed at improving accessibility, confidence and dignity for customers dealing with male incontinence.

The absence of proper disposal facilities in men's toilets has been keeping men from doing everyday things, according to data.

Research from phs Group found that more than a third of men (34%) affected by incontinence have stopped doing their grocery shopping altogether because there is nowhere to discreetly dispose of used pads.

Up to 60 per cent of men who undergo a radical prostatectomy may experience urinary incontinence afterwards.

Corporate affairs director at Morrisons, David Scott, said: "We are proud to be the first supermarket to meet The Bog Standard guidelines in every one of our stores. By listening to our customers and working closely with both organisations, we recognise the challenges many men face when living with incontinence.

"Providing appropriate facilities across all Morrisons stores is an important step in helping customers feel more confident and supported when out and about, while also improving access to suitable facilities nationwide."

The supermarket has been on a roll with accessibility improvements lately. Back in March 2026, Morrisons introduced stoma-friendly toilets across all its stores – another supermarket first.

The charity and business leaders behind the initiative are now calling on others to step up.

Head of support services at Prostate Cancer UK, Nick Ridgman, said: "Many men need sanitary bins so they can dispose of their used pads discreetly and hygienically, but often these bins are nowhere to be found in men's loos. It's causing men stress and shame and keeping them from going out, heading to work or even doing the things they love.

"Morrisons is making its stores more welcoming and accessible for every employee/customer and hope other companies will follow. We wholeheartedly support the Dispose with Dignity initiative and hope to see the UK Government supporting our call to change HSE guidance. This is the only way we can ensure men will have access to a male sanitary bin if they're using toilets in public spaces."

CEO of phs Group, Matthew Brabin, added: "We developed our male incontinence bins at the request of men who have experienced prostate cancer, and we are proud to be the only organisation to develop sanitary bins for men, in consultation with Prostate Cancer UK supporters.

"We thank Morrisons for leading the way in its sector by installing bins in every supermarket across the UK, and we hope other household names will follow to support men living with incontinence. It is unfair that men miss out on everyday activities because a simple sanitary bin is not available in a toilet cubicle. That is what we set out to change, and that is what Morrisons is changing today."