Morrisons is treating More Card holders to a special bonus when they shop at franchise stores.
Starting from October 8, customers who spend £15 or more will bag themselves an extra 1,500 loyalty points on top of their regular rewards.
The supermarket's loyalty programme already gives shoppers five points for each item they buy, and once they've collected 5,000 points, they get £5 to spend on their next shop.
But the new 'Spend-stretch' offer is exclusively for franchise stores that have signed up to the More Card scheme.
This promotion marks the latest "milestone" in the roll-out of the Morrisons More Card scheme to franchise partners.
Shoppers can now earn More Card points whether they're doing a big shop or simply grabbing a few bits from their local Morrisons Daily.
In more good news for franchise shoppers, Morrisons is adding more than 200 fresh own-brand products to franchise stores over the coming five weeks.
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Morrisons is treating More Card holders to a special bonus when they shop at franchise stores
|MORRISONS
Around half of these new arrivals will be fresh items, perfect for quick dinner solutions.
Excitingly, 30 products will come from The Best range, Morrisons' premium line, offering "outstanding quality and value".
Morrisons has built up a strong franchise network, with more than 700 stores now operating in petrol stations and neighbourhoods across the UK.
'Rolling out More Card in franchise stores is part of our commitment to driving value for our customers'
| GETTYThis is on top of the roughly 1,700 Morrisons Daily stores dotted around the country, many run by independent retailers.
According to Morrisons, these local stores sit "right at the heart of communities", giving people convenient access to popular products without having to trek to a big supermarket.
For any independent retailers thinking about joining the franchise family, Morrisons has made it easy to find out more through their website.
Head of retail for franchise at Morrisons, Katharine Challinor, said: "Rolling out More Card in franchise stores is part of our commitment to driving value for our customers, however they shop with us.
"This exclusive promotion is a significant opportunity for our franchise partners, as well as a celebratory moment for us as the More Card roll-out nears completion in these stores."