McVitie's rolls out 'irresistible' festive sweet treats with 'first-ever' selection box and redesigned favourites
The decadent chocolate-covered biscuits are available in stores now
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Although December might seem far off at the moment, supermarkets are gearing up for the mad dash to the shops at Christmas.
Filling shelves with various chocolate-themed goodies and various winter-spiced treats, festive fiends are sure to be delighted by the latest addition to the biscuit aisle.
McVitie’s is the latest British brand to announce its delectable selection of chocolatey goodness, treating fans to brand-new creations as well as returning “much-loved” favourites.
From first-ever launches like the Penguin Selection Box, loyal fans will be assured to know returning favourites such as the Gingerbread Flavour Milk Chocolate Digestives are set to be gracing supermarket aisles this Christmas as well.
The gingerbread digestives will be making a widely-anticipated return
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A spokesman for McVitie’s shared the exciting news, saying: “This year’s line-up includes new launches such as the Penguin Selection Box, Flipz Gingerbread Share Bag and the Chocolate Digestives Anniversary Tin, alongside returning favourites like the much-loved Gingerbread Flavour Milk Chocolate Digestives and Victoria Chocolate Creations Biscuit Assortment - with something for everyone this Christmas, the range is perfect for spreading seasonal joy.”
The new selection box is sure to stir up excitement, thrilling fans with six delicious biscuit treats in a variety of flavours.
Adorned in bright festive packaging with the classic Penguin jokes, the box is the “perfect way to charm the whole family”.
Another new snack featuring on the Christmas aisle will be the Flipz Gingerbread Flavour Coated Pretzels Share Bag, described as “crunchy, sweet-and-salty pretzels coated in a smooth gingerbread flavoured layer, finished with a creamy drizzle, creating the perfect balance of sweetness and salty crunch”.
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A third treat to look forward to is McVitie’s Victoria Chocolate Creations Biscuit Assortment, dubbed “the epitome of chocolatey, luxurious goodness” - and is the “ultimate gift to impress”, featuring crunchy biscuits coated in milk, white and dark chocolate.
And those who missed out on the Gingerbread Flavour Milk Chocolate Digestives have been granted a second chance to snap up the limited-edition take of the nation’s favourite tea-time treat as well.
White chocolate fans will also be thrilled to know that McVitie’s White Digestives will be given a festive makeover to be adorned with playful snowflakes and snowmen.
Santa Snacks Chocolate Cake Bars are also making a grand return this winter, featuring soft sponge cake layered with smooth chocolate-flavoured cream and coated in chocolate.
And McVitie’s Family Circle Biscuit Assortment - the nation’s much-loved festive favourite - will also be gracing supermarket aisles “packed full of classic varieties for the whole family to enjoy”.
The selection boxes are sure to fly off the shelves - perfect for the family or a festive gift
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The Victoria assortment will also continue to serve as a “much-loved nostalgic staple for any household or as a gift over the Christmas season”.
From milk chocolate fingers, white chocolate crumbles and dark chocolate oaties, the box is the “perfect way to sweeten your Christmas get-togethers”.
Sweet seasonal brand manager for McVitie’s, Emma Johnson, said: “The festive season is such a wonderful time, and McVitie’s is honoured to play a part in the nation’s celebrations each year.
“Whether you’re spending quality time with loved ones, looking to get-together with friends, or hunting down stocking fillers for the big day, our McVitie’s range promises something special for every moment.”
All the delightful treats are available in stores now.