Noel Edmonds has been dealt some bad news shortly after the first series of his new show aired.
The presenter's newest TV show, Noel Edmonds' Kiwi Adventure, aired in June, but it seems the travel show wasn't a big hit with viewers.
The three-part special saw Edmonds, 76, giving viewers a glimpse into his life in New Zealand alongside wife Elizabeth Davies, 55.
It's understood former Deal or No Deal star Edmonds had hopes for the show to become an ITV fixture, but it's now been confirmed by ITV there are "no plans" for a new series.
Noel Edmonds' Kiwi Adventure aired in June
|ITV
A spokesperson told Mail Online: "There are no current plans for more new episodes but audiences can enjoy the show on ITVX."
A TV insider also told The Sun: "It's a blow to Noel as he was convinced he was on to a winning idea.
"There was a great buzz around the series and it was well received by both viewers and critics alike."
Prior to airing, the programme was dubbed the "Clarkson's Farm on New Zealand," but unfortunately it failed to garner the same kind of popularity.
Noel Edmonds is believed to have hoped his series would become an ITV staple
|ITV
Sources have also suggested Edmonds believes the weather played a role in the show's failure to attract fans.
"River Haven has been hit badly by flooding, it's made working on the estate almost impossible," they told The Sun, adding this factor "seriously hampered" the show's success.
The unfortunate news comes as the latest blow to Edmonds, who had hoped for a TV comeback when he entered the I'm A Celebrity... Get Me Out Of Here! jungle back in 2018, only to be voted off first.
Climbing to fame in the 1970s, Edmonds launched his career as a BBC Radio 1 DJ before transitioning into television.
He became a household name in shows like The Late, Late Breakfast Show and Noel's House Party, launching the iconic character of Mr Blobby.
The fan favourite became a staple throughout the 1980s and '90s.
Noel's Kiwi Adventure showcased the presenter's new life abroad, which he started after leaving the UK in 2019.
Edmonds and Liz made to move to New Zealand six years ago, and the couple now own an 800-acre estate in Ngatimoti.
ITV has revealed there are no plans for a new series of Noel Edmonds' Kiwi Adventure
|ITV
They've also launched a hospitality business including a vineyard, store, coffee cart, restaurant and pub.
When the show aired earlier this year, viewers were left baffled by the concept, with some writing on social media that it "has to be a wind up".
LATEST DEVELOPMENTS
Noel Edmonds' Kiwi Adventure sparked criticism when it aired in June
|ITV
"This is a mockumentary isn't it? #noeledmonds," one viewer posted on X, whilst another compared the presenter to Steve Coogan's fictional character: "Noel Edmonds is a real life Alan Partridge. Even when he's meant to be himself."