British holidaymakers are flocking to Norway this autumn, with Thomas Cook seeing an incredible 800 per cent jump in bookings compared to last year - a massive nine-fold increase.
The Scandinavian country has become a top European pick for autumn breaks, with Britons choosing it over traditional long-haul destinations.
This surge shows just how much people love the idea of exploring Norway's cities and natural wonders during the cooler months.
The top destinations drawing Britons are Tromsø, Oslo and Bergen, according to the research, with most travellers choosing short city breaks rather than extended trips. It turns out that bed and breakfast accommodations are the way to go, with 77 per cent of people booking these stays.
A travel company has seen a surge in bookings to Norway
| GETTYBritons clearly love the idea of experiencing authentic Norwegian hospitality while exploring these stunning cities. The preference for shorter trips shows that people want quick autumn escapes without the hassle of long flights or complicated travel plans.
One of the main draws is the opportunity to see the Northern Lights. These put on a spectacular show during autumn, creating the perfect romantic backdrop for getaways.
The combination of cosy bed and breakfasts, stunning cityscapes, and those magical aurora displays makes it an irresistible choice for couples looking to escape together during the cooler months, and they make up 60 per cent of all the Norway bookings.
Holidays digital director at Thomas Cook, Nicholas Smith, said: "Traditionally, we see a shift towards long-haul bookings after the summer holidays, with empty nesters and couples seeking more distant getaways.
"We are pleasantly surprised by the immense popularity of Norway, with a ninefold increase in bookings. This trend demonstrates that short-haul city breaks remain a top choice for travellers looking for an escape during the autumnal months."
The surge shows that Britons can't resist Norway's autumn charm, even when they'd normally be jetting off to faraway places.
Thomas Cook shared its top deals for those looking to follow this trend with a trip to Norway.
- Take three nights with Thomas Cook at the 4* Scandic Holmenkollen Park in Oslo on a Room Only basis from £230 per person including flights from London Stansted on September 28, 2025
- Take three nights with Thomas Cook at the 3* Comfort Hotel Xpress in Tromsø on a Room Only basis from £363 per person including flights from Manchester on October 29, 2025
- Take three nights with Thomas Cook at the 3* Moxy Bergen in Bergen on a Room Only basis from £245 per person including flights from London Gatwick on November 3, 2025
- Take three nights with Thomas Cook at the 4* Home Hotel Folketeateret in Oslo on a Bed & Breakfast basis from £280 per person including flights from London Stansted on October 1, 2025
- Take three nights with Thomas Cook at the 4* Clarion Hotel The Hub in Oslo on a Bed & Breakfast basis from £421 per person including flights from Edinburgh on October 9, 2025
TRAVEL TIPS
Oslo, the capital of Norway, is a top pick among holidaymakers
| PAThis comes as Thomas Cook shared its deals of the week, with packages beginning at an affordable £106 per person.
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