Visitors to Alton Towers can secure unlimited summer entry for just £59 through a special three-month seasonal ticket offer - cheaper than buying an individual day pass at the gate.
The deal makes multiple visits to Britain's biggest theme park much more affordable for holidaymakers looking to stay entertained this summer.
Those planning to visit the Staffordshire attraction more than once during the summer months will find the seasonal ticket particularly worthwhile.
The offer provides access throughout the peak summer period and extends beyond, making it an attractive proposition for regular visitors.
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|Holidaymakers can enjoy huge discounts with the pass
The seasonal pass gives access to renowned rides including The Smiler and Oblivion, alongside numerous other world-class roller coasters.
Beyond the adrenaline-pumping attractions, visitors can enjoy the resort's water park facilities, landscaped gardens and scenic lake areas.
The venue offers entertainment options for all ages, from extreme thrill rides to more gentle family attractions.
This means no trips have to be the same if visiting the park and resort multiple times this summer.
Parents visiting with young children can also grab a special offer on the Parent and Toddler Pass, now available for £29 instead of the usual £59.
This ticket permits one adult and a child aged five or younger to visit during off-peak periods, though weekend and school holiday visits are excluded.
The pass includes entry to CBeebies Land, making it ideal for families with pre-school children. Parents bringing more than one young child can add extra toddlers for £5 per child per visit.
Guests will save 50 per cent compared to the standard price, giving huge discounts for families with small children who prefer quieter visiting times.
TRAVEL DEALS
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|The three-month pass costs less than a day ticket on the door
For those seeking extended access to multiple attractions, Merlin provides various annual passes. The Discover Pass costs £99 and permits off-peak entry to most attractions across more than 200 days annually.
The Silver Merlin Pass, priced at £179 per year, includes complimentary theme park admission plus benefits such as Scarefest access (excluding Scare Mazes), reduced waterpark entry fees and discounts on dining and souvenirs.
The Gold Annual Pass encompasses numerous UK attractions including Thorpe Park, Legoland, the Dungeons, Madame Tussauds and Cadbury World. This premium option includes complimentary parking and food discounts.
Purchasers should note that seasonal passes exclude specific dates, including the August Bank Holiday weekend and Halloween events.