The Duchess of Sussex's clothing from her meeting with Bondi terror attack survivors on Friday has already appeared on OneOff, a fashion platform where she receives a cut of purchases made through the site.
Prince Harry features alongside his wife on the page showcasing her Sydney beach appearance, though his image is largely obscured by clickable links to her garments.
The items being promoted include a £345 striped Matteau shirt in blue and white, £110 white sailor-style jeans, and £220 Freda Salvador trainers.
Her £195 Brochu Walker sunglasses and a £876 brown suede handbag from the engagement are also listed for sale.
Meghan Markle outfit worn to meet Bondi terror attack survivors listed on commission-based platform
|GETTY
The mother-of-two's outfit also included a £535 navy jumper from P.Johnson, and £125 gold drop earrings from Essen.
The duchess stands to receive between 10 and 25 per cent commission on each item purchased, and holds an investment stake in the AI-driven fashion company.
Royal commentator Richard Palmer spoke out about the decision to monetise the duchess's appearance at such a sensitive occasion.
"This is perhaps the starkest example yet of Harry and Meghan's efforts to commercialise their royal brand," he told the Mail.
Meghan Markle's outfit details can be seen on OneOff
|ONEOFF
Mr Palmer warned the move would cause significant concern within royal circles and could reignite debate over the couple's status.
"I think this will have alarm bells ringing at the Palace and may ultimately prompt further discussion about whether there is a need to strip them of their royal titles, now the King has shown it can be done in effect with Andrew," he added.
He noted that while Buckingham Palace could distance itself from the Sussexes as non-publicly-funded royals, any perception of profiting from royal connections damages the institution's reputation.
The Bondi visit saw the duke and duchess meet those affected by the antisemitic attack in December that claimed 15 lives.
The couple appeared visibly moved during their time at the Bondi Surf Bathers' Life Saving Club, where they spoke with survivors and emergency responders.
The couple visited the iconic Sydney Harbour on the final day of their tour
| GETTYAmong those they met was Jessica Chapnik Kahn, who protected her five-year-old daughter during the massacre after attending a Hanukkah celebration.
"The greater problem in the world right now is hate. Hate is a human problem that we're facing, a very big problem," Ms Chapnik Kahn said, describing the meeting as an "honour."
Lifeguard Jonathan Botts, who witnessed the shooting unfold during a Christmas party at the surf club, said the royal couple's visit "means a lot" to those affected.
OneOff describes itself as the "Spotify of fashion," an AI-powered platform enabling users to purchase celebrity-curated looks.
Verified personalities like the duchess earn affiliate income whenever followers buy items through their pages.
The Duke and Duchess of Sussex received a cheeky gift on the beach in Sydney on Friday, leaving the pair in stitches of laughter | REUTERSThe revenue model sees retailers pay OneOff between 10 and 25 per cent commission, which is then divided with the featured creator.
The precise earnings the duchess might generate remain unclear.
However, the company has explained that her involvement extends beyond financial returns.
"She cares about fashion and was motivated to invest not only to expand her portfolio, but to help uplift the fashion designers she is a fan of," OneOff stated.
Her dedicated page, listed under "Meghan, Duchess of Sussex," displays numerous photographs from her Australian tour, each linked to purchasable outfits.