Meghan Markle interviews potential CEOs for new glitzy lifestyle brand

Meghan Markle interviews potential CEOs for new glitzy lifestyle brand

WATCH NOW: Meghan Markle launches new lifestyle brand

GB News
Dorothy Reddin

By Dorothy Reddin


Published: 24/03/2024

- 15:25

The Duchess of Sussex launched American Riviera Orchard earlier this month

  • Meghan Markle used to run a lifestyle blog titled The Tig
  • The Duchess of Sussex launched American Riviera Orchard earlier this month
  • Have your say: Are you excited about Meghan's new lifestyle brand? Just click the comment button above now

Meghan Markle is interviewing potential CEOs for her new glitzy lifestyle brand.

The Duchess of Sussex launched the website American Riviera Orchard, her new lifestyle brand, earlier this month, with an accompanying Instagram page.


A source told The Daily Mail: "Meghan is interviewing candidates for the CEO role at the moment."

The duchess, 42, unveiled the venture earlier this month by posting a glitzy video on Instagram.

Meghan Markle

Meghan Markle launched American Riviera Orchard earlier this month

Getty

The mum-of-two could be seen in a rustic-looking kitchen, arranging white and pink flowers, and whisking something in a bowl.

Meghan was criticised for her timing, as the Instagram launch may have overshadowed an appearance by Prince Harry in London.

The Duke of Sussex, via video link, appeared at an event that evening for the Diana Award, an organisation close to his heart.

American Riviera Orchard is said to focus on home, garden, food and lifestyle wares.

Meghan Markle

Meghan Markle used to run a lifestyle blog titled The Tig​

Reuters

An insider added: "The brand is meant to coincide with the launch of a new cookery show for Netflix.

"Meghan will be making and selling products such as jams. At some point, there will be a book and a blog."

Meghan's lawyers have applied to trademark the brand in the US for various goods.

These include cutlery, recipe books, tablecloths, napkins, jams, edible oils, and vegetable and dairy-based spreads.

Meghan Markle

American Riviera Orchard will produce home, garden, food and lifestyle content

Getty
Meghan and HarryMeghan and Harry moved to the US in January 2020 Getty

The trademark application also appears to extend to a physical shop where items could be sold.

The identities of candidates for the role of CEO are not yet known.

There have been a string of departures from Prince Harry and Meghan Markle's workforce.

The total number of staff the couple have lost since they married in 2018 is said to be at least 17, with eight or more having left since they moved to the US.

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