Meghan Markle rereleases controversial As Ever item as part of Valentine's Day collection

Fintan Starkey

By Fintan Starkey


Published: 01/02/2026

- 13:22

The previous release sparked outrage online

Meghan Markle’s As Ever brand has rereleased a collection that was branded “insane” and “weird” when it first launched back in December.

As part of her continued Valentine’s Day collection, the Duchess of Sussex released her unique chocolate bars again.


The range features botanical-print packaging and includes ingredients such as bee pollen, hemp hearts, and edible flower sprinkles.

The collection featuring all four flavours has already sold out, less than 24 hours after they were released.

Meghan Markle

Meghan Markle's As Ever brand has rereleased her controversial chocolate as part of her Valentine's Day collection

|

GETTY/AS EVER

Bundles of the product are still available; at the time of writing, however, the only way to get all four bars will set fans back £134, but that does include two jams and a candle as well.

Social media users were quick to voice their displeasure at the time. One critic wrote: "She's got to be joking. $12 for a CHOCOLATE BAR? With weird [flavours] in it? Like who ruins chocolate with flower sprinkles? And bee pollen? Leave that for the bees."

The same user added: "There's NO WAY I'd pay $12 for a random chocolate bar with weeds in it. Gross."

Another commenter on X declared: "The flavours are just cringeworthy! Sticking that raspberry spread junk in one, flower sprinkles in another!"

Others expressed disbelief, with one writing: "Was shocked with the flowers!"

The Valentine’s Day collection also gives fans access a long-awaited item.

As Ever

Fans are still able to acquire the controversail chocolate, however it will cost a sizeable amount

|

AS EVER

“For the first time, our Strawberry Spread is available on its own, alongside the return of our Raspberry Spread, finally back in stock,” As Ever wrote on social media.

The newly released strawberry spread promises: “Softly sweet with a bright, sun-ripened flavor, our dazzling Strawberry Spread captures the simple pleasure of fruit at its peak.

“Previously only available exclusively in our gift sets, it’s one of Meghan’s most-loved spreads to make at home — familiar, fresh, and endlessly versatile.”

The spread is available in multiple forms, with a single jar of the spread setting fans back £8.70, while a version with “keepsake packaging” will cost an additional £2.18.

As EverMeghan Markle has released her strawberry spread as a standalone item for the first time in the new collection | AS EVER

A bundle of three is also available with a presentation box that costs £30.50, saying: “This trio includes three jars of our Strawberry Spread, perfect for gifting, sharing, or keeping well-stocked for everyday enjoyment.”

The new collection also sees the return of the previously sold-out raspberry spread, which is available in the same three formats as the strawberry, just in time for the romantic period.