Why is my hair falling out? Celebrity hairstylist explains seasonal shedding and what to do about it

Hair expert Richard Ward explains how to combat hair loss

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GB NEWS

Anna Barry

By Anna Barry


Published: 12/09/2025

- 13:22

If you've been finding more hair than usual on your brush lately, you're not alone

Searches for hair loss solutions have hit breakout levels in recent days as people across the country notice they're shedding more strands than normal.

It turns out that autumn hair fall is perfectly normal, with dermatologists referring to it as "seasonal shedding".


Your hair naturally goes through different phases: growing, transitioning, and then resting before it falls out.

Research indicates that more of our hair tends to shift into that final shedding phase during late summer.

Hair transplant practice, The Wimpole Clinic, noted that scientists believe this pattern might have evolutionary roots.

"We may grow more hair in the lead-up to summer to shield our scalps from the sun, and then start shedding it as summer comes to an end," experts explained.

The hair transplant clinic confirmed that hair loss typically peaks during the summer and autumn months, with the lowest rates in winter.

While researchers haven't reached complete agreement on the exact causes, excessive sunlight exposure on the scalp appears to play a role.

Mature woman looking at her grey hair in mirror

Autumn hair fall is perfectly normal, with dermatologists referring to it as 'seasonal shedding'

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GETTY

Celebrity hairstylist and founder of Studio23, Jason Collier, noted that summer activities take their toll on our hair in various ways.

As well as UV rays that damage both hair shafts and the scalp itself, chlorine and salt water from swimming pools and beaches "can all weaken hair strands".

According to the expert, those tight ponytails and buns we love for keeping cool can also contribute to the problem, compounded by scalp irritation from sweat that clogs hair follicles.

But the good news is that this mild increase in hair fall usually resolves itself without any treatment needed.

Mr Collier recommended "nourishing" scalp treatments, growth serums, and hydrating masks to "restore balance".

Woman having a treatment applied to her hair

Scalp treatments, growth serums, and hydrating masks will 'restore balance' in your hair

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GETTY

He explained that while serums won't change your genetic growth rate, they create healthier conditions for hair to thrive.

The hair guru said: "Ingredients like peptides, caffeine, niacinamide, and rosemary oil boost circulation, soothe inflammation, and nourish follicles, resulting in thicker, shinier, and stronger hair."

Consistent use is critical, though, so you should aim to keep up with serum use for at least three to six months.

To prevent breakage, bonding products like Olaplex and Bblonde JPLEX strengthen existing strands, but it's important to note they are not direct treatments for hair loss from the root.

The Wimpole Clinic further advised investing in hair loss shampoo or shampoo specifically designed for dry hair.

"At the same time, focus on a balanced diet for healthy hair growth — look for foods rich in protein, iron, biotin, and vitamin D," specialists added.

Avoiding excessive use of heated tools is also crucial if you've noticed increased shedding. Consider protecting your hair from cold winds or harsh sun with a hat or scarf, too.

Finally, women were encouraged to monitor their stress levels, as this can "trigger or worsen hair loss".

If you are struggling with hair loss aside from seasonal shedding, it may be time to speak to an expert, such as a GP or dermatologist.

There are several reasons why women may experience thinning, including age, pregnancy, childbirth, poor hair care, and hormonal imbalance. Hereditary hair loss (or androgenic alopecia) is the most common cause worldwide.