
At checkout, Amazon will let new Fire TV Stick owners know whether they're eligible for the discount
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Unlock NOW Membership for just £6.99 on Fire TV
- Upgrade to a new Fire TV Stick and enjoy Sky TV channels at a discount
- At checkout, Amazon will check your eligibility for this latest offer
- NOW Entertainment price cut is available for six months
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Amazon has teamed up with Sky to offer 6 months of its NOW streaming service for just £6.99 a month. That's a £18 saving over six months compared with the standard subscription.
- View Deal | Check your eligibility for the NOW Entertainment discount
- View Deal | Trade-in your broken Fire TV Stick to save 20% on new models
NOW Entertainment offers access to (almost) everything included with the Ultimate TV bundle (£22 a month) available on Sky Glass and Sky Stream. That means you'll be able to stream live and on-demand shows from Sky Atlantic, where you'll find award-winning boxsets from US network HBO, such as The White Lotus, The Last of Us, And Just Like That, Chernobyl, Euphoria, House of the Dragon, and Succession.
Not only that, but you'll be able to watch everything on Sky Documentaries, Sky Comedy, Sky Crime, Sky Max, Sky History, or Sky Witness. These additions will let you stream shows like the BAFTA-winning Mr Bigstuff and Emmy-nominated Poker Face.
You can also watch Matlock and The Rookie on Sky Witness, Hacks and Rob Beckett’s Smart TV on Sky Max, Boyzone: No Matter What on Sky Documentaries, Planet Weird on Sky Nature, and The Righteous Gemstones on Sky Comedy.
The only difference between the NOW Entertainment membership and Ultimate TV on Sky Glass and Sky Stream is the latter arrives with a Netflix Standard with Ads subscription included. It also includes a handful of channels from third-parties, including Comedy Central, MTV, and U&Gold, to name a few.
Amazon has highlighted the offer on the listing of its Fire TV devices, including the newest Fire TV Stick and all-in-one Smart TVs
AMAZON | GBNEWS
To redeem the offer advertised on Amazon UK, the retailer explains you'll need to download the NOW app on Fire TV, then "sign up with an offer, if you're eligible".
Don't worry — there won't be any nasty surprises if you purchase a brand-new Fire TV Stick, since the retailer promises that "offer eligibility confirmed at Amazon checkout on the Fire TV device", so you'll know whether you're going to be able to unlock the savings on NOW Entertainment before you checkout.
The discount is only around until June 20, 2025. After that, NOW Entertainment returns to its standard price tag. According to the small-print on the Amazon website, the offer is only available for "new NOW Entertainment Members only" and unless you take action to cancel the subscription, it'll "auto-renews monthly at standard price".
If you already own a Fire TV Stick, but want to upgrade to a newer model, Amazon will discount any of its streaming devices by 20% if you send an older device back to its warehouse. Yes, really.
The deal works no matter what condition your Fire TV Stick is in, so even a broken model will work.
With Netflix blocking its streaming service on older Fire TV Stick models, and the chance to enjoy exclusive Sky TV channels at a discount, this is a great opportunity to ditch an ageing Fire TV Stick that's starting to run a little slowly ...or losing access to some of the most popular shows, documentaries, and films.
Amazon isn't the only option for those hoping to secure NOW Entertainment at a discount. EE TV has been slashed to £15 — that's 50% off.
Unlock HALF PRICE Sky Cinema, Sky TV channels, discovery+, and Netflix
For a limited time, EE will slash 50% off access to Sky Cinema, exclusive Sky TV channels like Sky Atlantic, and everything included in a Netflix and discovery+ subscription. EE TV must be paired with an EE broadband plan, since there's no satellite dish — everything is streamed over your Wi-Fi connection. At checkout, you'll be able to choose between EE TV Pro box or an Apple TV 4K
EE TV
$30
$15
For that, you'll be able to choose between one of the company's own set-top boxes or an Apple TV 4K, and you'll enjoy access to Sky TV channels like Sky Atlantic, Sky Cinema, Sky History, Sky Crime, and Sky Sports News, a fully-featured subscription to Netflix, discovery+, and Apple TV+ for six months.
There's no satellite dish or aerial to worry about — everything is streamed via full-fibre broadband for a cable-free connection.
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