Send your broken Fire TV Stick back to Amazon, and you can upgrade at 56% off the usual price

Send your broken Fire TV Stick back to Amazon, and you can upgrade at 56% off the usual price

Amazon's Fire TV Sticks have been marked down as part of the online retail giant's winter sale

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AMAZON PRESS OFFICE

Taylor Bushey

By Taylor Bushey


Published: 31/01/2026

- 18:03

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Catch up on your favourite shows with a new home entertainment setup

Want to watch the must-see Champions League fixtures, Prime Video boxsets, or Oscar-nominated films with an upgraded TV setup?

You can send your old Fire TV Stick back to your nearest Amazon warehouse and upgrade to something new for a fraction of the price.


If you unplug your existing Fire TV Stick from the back of your telly, package it up, and send it back to the nearest Amazon warehouse — you'll enjoy up to 56% off the latest generation of streaming devices.

That's because Amazon offers an extra 20% off any of its discounted items when you trade-in an existing model. This clever trick to bolster the price cuts in Amazon's latest Winter Sale across its custom-designed gadgets by an extra 20%. This clever price-cutting technique even works if your Fire TV Stick is broken. Amazon will accept any model of its popular streaming set-top box, even if it won't switch on.

With awards season in full swing, it’s the perfect time to retire that ageing Fire TV Stick and upgrade, so everyone can catch up on watching award-worthy films and TV shows. The latest models boast faster performance, better picture quality, and new AI features, like the ability to generate your own custom screensaver with a spoken command.

Amazon's promotion won't last for long, though — the retail giant says these are part of a "limited time deal."

Save £20 on the Fire TV Stick 4K Plus on Amazon, and YOU can unlock an extra 20% off

Amazon has slashed 33% off the price tag of its Fire TV Stick 4K Plus. This model boasts support for high-end standards like Dolby Vision, Dolby Atmos and HDR10+. Everything is streamed via Wi-Fi 6, offering a more stable connection. Out of the box, you'll be able to stream from the likes of Netflix, Prime Video, Disney+, BBC iPlayer, ITVX, and access console-quality games via Xbox Game Pass, including Call of Duty, Starfield, Indiana Jones and the Great Circle.

Trade-in your ageing Fire TV Stick to unlock an extra 20% off the sale price, cutting the cost to £31.20.

Fire TV Stick 4K Plus
$59.99 $31.20

For starters, Amazon has marked down the Fire TV Stick 4K Plus to just £39.99— was £59.99.

But if you have an old Fire TV Stick that you're willing to trade in, you can supercharge that discount to 56%. With both of these offers combined, you'll spend just £31.20 on the Fire TV Stick 4K Plus.

And that's not the only noteworthy discount on Amazon.

Streaming services compatible with Amazon TV Fire Sticks

The Fire TV Stick lets you stream thousands of shows and movies across various platforms like Prime Video, Netflix, Disney+, and more

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AMAZON PRESS OFFICE

You can get the entry-level 4K model, the Fire TV Stick 4K Select, for only £25 when you trade in your old device. Packed with the ability to download thousands of apps and still give you that highly sought-after 4K display, it's also a great option for your home entertainment set-up.

The Fire TV Stick 4K Plus arrives with Wi-Fi 6E for more stable streaming, Dolby Vision and Dolby Atmos support, and a 25% speed boost, thanks to the new chipset and 2GB of RAM. With Alexa built in, you can control video doorbells, smart lights, and more with a spoken command.

Amazon and Xbox teamed up to let Fire TV Stick owners stream hundreds of games — like Minecraft, Halo Infinite, Forza Horizon 5, Sea of Thieves, Star Wars Jedi: Survivor, Microsoft Flight Simulator, Dead Space — to their television with no console needed.

Xbox Game Pass

You can stream Forza Motorsport, Starfield, Palworld and discover hundreds of other high-quality games directly on your Fire TV Stick 4K Plus with Xbox Game Pass Ultimate — no console required

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AMAZON PRESS OFFICE

Your in-game progress is synced over the cloud, so you can pick up on one device, like a smartphone, iPad, Samsung Smart TV, or Fire TV Stick 4K Plus and then resume where you left off on an Xbox Series X, PC, or Series S console.

It's clever stuff. However, the Fire TV Stick 4K Plus isn't the most affordable set-top box from Amazon. For that, look no further than the entry-level 4K model, the Fire TV Stick 4K Select. Usually £49.99, it's currently on sale for just £31.99.

That's not to be sniffed at. This compact device plugs into any HDMI port and brings thousands of apps to your TV, including favourites like Netflix, Prime Video, Disney+, Apple TV+, discovery+, BBC iPlayer, Channel 4, and ITVX. You can also enjoy games, social media apps, and more—all in stunning 4K Ultra HD with support for HDR, HDR10+, and Dolby Vision.

The latest-generation Fire TV Stick 4K Select comes with an Alexa Voice Remote, letting you ask Alexa to control playback, launch apps, answer questions, check the weather, or manage smart home devices around your home.

Save £19 on the Fire TV Stick 4K Select on Amazon, and YOU can unlock an extra 20% off

The Fire TV Stick 4K Select, the entry-level 4K model in the Fire TV lineup, is 36% off. This model delivers stunning 4K Ultra HD streaming with support for HDR, HDR10+, and Dolby Vision, bringing your favourite shows and movies to life. It comes with the Alexa Voice Remote, so you can ask Alexa to control playback, launch apps, adjust smart home devices, and even search across streaming services—all hands-free.

Trade-in your ageing Fire TV Stick to unlock an extra 20% off the sale price, cutting the cost to just £25.59

Fire TV Stick 4K Select
$49.99 $25.59

These are the steps to trade-in a Fire TV device on Amazon:

  1. Select any eligible device(s) linked to your Amazon account or search for the model if bought elsewhere
  2. Answer questions about the condition of your device(s) to receive a trade-in quote
  3. Even non-working devices will be eligible
  4. Print a shipping label and send your device(s) for free
  5. Amazon will verify the condition within 3 days after its engineers take delivery of the device
  6. Once your trade-in is complete, you'll receive a limited-time discount towards a new Fire TV Stick
  7. Not only that, but a bonus £2.99 Amazon.co.uk gift card will be applied to your account
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