Nigel Farage beats Keir Starmer in all but one area in fresh polling blow for PM

Nigel Farage demands Parliament MUST be recalled so that Donald Trump can address MPs
GB NEWS
George Bunn

By George Bunn


Published: 14/07/2025

- 14:48

New polling has suggested just one in four Britons thinks Rachel Reeves will still be Chancellor by the next election

A new poll suggests voters prefer Nigel Farage to Sir Keir Starmer in every respect with one key exception.

While the Reform UK leader is seen as being more in touch with ordinary people than the Prime Minister, voters believe he is less honest.


The poll by Ipsos asked respondents about which positive characteristics applied to Starmer, Farage or Conservative leader Kemi Badenoch.

According to the results, over half of voters said that Farage had "a lot of personality", compared to just 21 per cent for Keir Starmer.

Farage beat Starmer in almost every category

Farage beat Starmer in almost every category

PA

While 37 per cent felt Farage was a capable leader, 31 per cent thought the same for Starmer.

However, a third of respondents said that the Labour leader was honest, compared to 29 per cent for the Clacton MP.

The poll made for damning reading for Badenoch, as just 18 per cent thought the Conservative leader would be "good in a crisis" compared to 28 per cent for Farage and 27 per cent for Starmer.

When asked who had "the right plan for Britain", Farage came out on top on 35 per cent, compared to Starmer on 28 per cent, and Badenoch on 23 per cent.

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\u200bConservative Party leader Kemi Badenoch

The polling was damning for Conservative Party leader Kemi Badenoch

PA

Elsewhere, the poll finds that just one in four British adults say they think it is likely that Rachel Reeves will still be Chancellor by the time of the next general election.

In even worse news for the Chancellor, 42 per cent of Labour voters at last year's General Election think it’s likely she will still be in role by the next election.

Around 38 per cent of British adults say they think it’s likely that Sir Keir Starmer will still be Prime Minister by the next election.

However, only one in three say it’s likely Kemi Badenoch will still be leader of the Conservative Party by the next election.

Nigel FarageFarage, the Reform UK leader, told GB News that Parliament had to be recalled to allow the President to speak to MPs and peersGETTY

Director of UK Politics at Ipsos said Keiran Pedley said: "Ipsos are yet to see Nigel Farage lead Keir Starmer in terms of who the public would prefer to be Prime Minister.

"Yet, there is evidence that Farage leads Starmer on key measures such as being seen as in touch, sharing my values and being a strong leader.

"Time will tell whether Farage can convert this sentiment into a prevailing sense he is the public’s preferred occupant of Number 10."